One of the most common leadership mistakes is also one of the most natural: we lead others the way we wish someone would lead us.
If recognition motivates you, you praise everyone. If autonomy motivates you, you give everyone space. If pressure sharpens your performance, you push harder.
Then you’re surprised when it backfires. The problem is that motivation isn’t universal.
Some people want visibility. Others want mastery. Some want direct feedback. Others need time to process. Some thrive on stretch goals. Others shut down when the target feels out of reach.
Great leadership isn’t about treating everyone the same. It’s about understanding what drives the individual in front of you.
That starts with questions like: What makes you feel valued? When do you do your best work? What type of support helps you perform at your highest level?
This isn’t coddling. It’s leadership. If you want higher performance, stop projecting your preferences onto others.
Start leading people the way they need to be led.
Paul Bramson is renowned as a powerhouse on keynote stages and in training arenas. He is widely regarded as being one of the most impactful speakers, trainers and C-suite coaches in the world today. Paul is recognized as a leading authority and thought leader in the areas of communication, leadership and sales boasting media mentions in Forbes, Fast Company, Fortune, BuiltIn, Yahoo, and MSN. With an extensive 25-year tenure, Paul has continually ignited and empowered professionals, leaders, and teams across all echelons. His ability to captivate and engage audiences originates from an authentic zeal, unique aptitudes, and an unyielding dedication to professional and personal enhancement. Paul's first book, "Connecting Like A PRO©: Unleash Your Superpower" will be released on June 11, 2025 on Amazon.