Top Five Mistakes Presenters Make in 2023

When we think about presenters and presentations, the initial focus often centers on organizational settings, but let’s expand the scope here. Presenters and presentations encompass individuals addressing audiences of all types, irrespective of general or internal context.

The Top 5 Mistakes Presenters Make Include:

1. Not Being Interactive

Whether you’re simply providing information or helping the audience build skills, the presentation needs to be interactive — it needs to involve the audience to help them retain the information or take action with the new information they have. It also keeps them engaged.

2. Not Being Interesting

This one seems like a given, but it’s surprising how many presentations are simply not interesting. Presentations need an arc, a beginning and an end, some element of storytelling to keep your audience engaged, focused, and interested in your material.

3. Not Being Relevant

Every presentation must be pertinent to the audience. You may need to adjust your presentation material to the department you are talking to. The same information must be presented differently to your team than it would be to management or the board.

4. Not Being Compelling

About one-fifth of participants say they look at their phones or computers during a presentation, and half the general audience report that this depends on how engaging the presenter is.

5. Not Being Dynamic

While similar to the mistake of not being compelling enough, being dynamic means evoking change. If your ultimate goal is for people to leave the presentation taking action, you must be dynamic in your delivery to keep them engaged…in what that action is.

Take your presentations to the next level by thinking about the above and taking the steps to avoid those common miss-steps presenters make every day.

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